Our major, complex life decisions will define our future and, ultimately, who we will become and who we are in all walks of life. Our attitude toward the importance of decision-making will allow each of us to have an equal opportunity to maximize all aspects of our lives, including the achievement of our entrepreneurial dreams. In addition to an individual’s decision-making style, there may be other influencers that affect how they make decisions, such as their support system, confidence leve...

Ironically, most people who are considering the idea of self-employment are typically experiencing either a painful career upheaval or significant levels of enthusiasm, both highly emotional, vulnerable and dangerous inflection points, which is almost a guarantee that they will match themselves to the wrong business. And, why such shocking statistics of poor survival rates? See “Why Businesses Fail” on our website.

The major life decision to pursue entrepreneurship and open your own business can easily cause you to fall into a “happiness trap.” I will no longer have to report to my boss, and I will have the freedom and flexibility to do things according to my own schedule while spending more time with my spouse, children, family and friends. I will enjoy the opportunity for more vacation travel while building my personal wealth. Sound familiar? In fact, all of this could not be further from the truth. A...

Each of our clients is at an extremely vulnerable intersection of a major life decision about whether to consider self-employment as a career alternative. Managing risk starts with becoming self-aware and understanding the environment that you will encounter. It is important to understand that the individual you contact will have a financial motive (right or wrong), and a direct or indirect sales proposition.