Thinking About Business Ownership? We Help You Land on Solid Ground.

Our one-of-a-kind 7-Step Decision-Making Certification Program increases the likelihood of success for your new venture by carefully considering your passions, finances, experience, support system and goals to determine if business ownership is right for you and, if so, to match you to the right type of business.

Why Do Businesses Fail?

We may think that businesses fail due to undercapitalization, a bad concept or poor management, but the biggest reason is actually the initial decision-making process, which often is based on gut instinct alone instead of critical considerations, and thereby results in a mismatch between the owner and the business.

Our 7 Step Program Offers Guard Rails and Minimizes Risk

Our one-of-a-kind process helps you step back from an impulsive, emotional choice to identify blind spots, uncover opportunities and provide protective guardrails to minimize risk for any entrepreneurial endeavor. This small investment can save years of your life and thousands of dollars wasted on the wrong business fit. MatchRight 7-Step Decision-Making Certification delivers an invaluable – and potentially life-changing – ROI.

Final Matching Report

Your customized matching report features important details that can make or break your future. These include suitable industries, the proper amount to invest, the best business format choice and more.

Next Steps

After the 7-Step Decision-Making Certification, MatchRight can support the next steps of your journey as well. 

Phase 2 

If your business format match was a franchise or an existing business to purchase, we’ll assist you in identifying the best ones that match your criteria, and the appropriate prices to pay for such businesses. If your business format match is launching a new business, we’ll help identify the best one by doing competitive analysis and research. We’ll also advise on legal formation, business plans, financing, insurance and other procedures.

Phase 3 

Here our strategic advisors guide you through streamlined, cost-effective, weekly pre-opening “Track to Open” processes, including accounting/setup, real estate construction, hiring employees, and more. This important foundational work is critical to a successful launch and to set yourself up to thrive. 



"I was ready to take the leap but unsure of the initial steps to make the transition… The program got me to put on paper the various options I was considering. It crystalized everything to help me make an informed, high-quality decision about which direction to take." Read more.

Mark D (Finance Industry)

“This program is like pre-marital counseling for business ownership. It’s not about treating and managing the symptoms of business problems after the fact. It’s about preventing the problems from happening in the first place. It should be the first stop for anyone who has ever dreamed of owning their own business." Read more.

Jake L (Grad Student)

"This is not a cookie-cutter approach. The course results are individualized based on my answers. Not only did it help determine what type of business is most suitable, but it also required an internal examination of myself. All things considered, I’m thankful I discovered MatchRight before I invested my time, money and emotional resources in a venture that is not right for me!" Read more.

Barbara K (Business Professional)